“I’m Not Saving Your Woke Brand”: Sylvester Stallone Rejects NIKE’s $6 Million Endorsement Deal
In a move that has sent ripples through the worlds of entertainment and corporate branding, iconic actor Sylvester Stallone has turned down a lucrative $6 million endorsement deal from sportswear giant NIKE. The decision, which Stallone framed as a stand against what he termed NIKE’s “woke” branding strategies, marks a significant moment in the ongoing…